Services

Strategy & Planning
Technical Design
Infrastructure Setup
UX & UI Design
Development

Technology

HTML5, CSS3
WordPress
Mindbody Online

Project Features

Real-time class schedules
Teacher profiles
Class & workshop booking
Blog & news sections

Key Project Results

Supported enrollment growth by simplifying class signups

Helped the client deliver an engaging, content-rich page for each class

Streamlined the website admin experience through MINDBODY integration

Increased visibility of instructors throughout the site with unique profiles

bi_jdc_1

MINDBODY INTEGRATION

For Joy of Dance, MINDBODY is a critical tool that helps with scheduling and lets students easily find and register for classes. Our job was to integrate MBO into the website as seamlessly as possible. This way, students could sign up for classes without even leaving the site—a capability that was sorely missed on the previous version.

mi_jotdc_1

AUDIENCE-CENTRIC UX

With so much variety in class offerings and student skill levels, it was important to guide visitors in the right direction while maintaining a consistent tone and feel throughout the website. We designed the site architecture, navigation and user flows accordingly—ensuring visitors could find their own path to the joy of dance.

CLASS PAGES

Nearly every class page is integrated with a dedicated widget that we generated inside MBO’s Branded Web Tools interface. Although classes are based on the same general template, the content, imagery, pricing, signup process and faculty profiles are tailored to the individual class.

mi_smis_1

SCHEDULES

With a busy studio like Joy of Dance, schedules have to be accurate and up-to-date so students can plan accordingly. While the old site presented schedules as static content, we created and integrated widgets to pull schedule data from MINDBODY. This way, information on the website is always synched with source data in MINDBODY.

smijond_22

SUMMARY

We re-built the Joy of Dance site from the ground up to provide a better experience for admin and audiences of all kinds. Now, changes made inside MBO are automatically reflected on the website, streamlining the scheduling process. For visitors, it’s never been easier to find and sign up for the right class.